One World
Sports
ONE World Sports was the ultimate destination for live, global sports beyond the usual borders: FIFA Asian soccer qualifiers, Japan J-League, China Super League and Korea K-League soccer; the Chinese Basketball Association; the Yomiuri Giants; ITTF Table Tennis Pro Series, BWF Badminton Super Series and PSA Championship Squash. One World Sports was sold to international broadcaster Eleven Sports Network in 2017.
Scott Williams was engaged as a strategic brand advisor developing One World Sports’ new personality across all platforms, and developing a new brand position and visual identity for the network.
